Eating Out: Morton’s Grill BBQ food truck joining CartHop
Those car salesman skills — Morton has worked in financing and as a sales manager, too — are coming in handy as he markets the truck to private events.
Morton’s also stops at Bella Frutta, at Shepherd and Willow avenues, on Sundays from 11 a.m. to 2 p.m.
You can find Morton’s at CartHop lunch events, all from 10 a.m. to 2 p.m.: on Tuesdays in the Applebee’s parking lot at Friant Road and Fresno Street, on Thursdays on Fulton Mall near Fresno Brewing Company and on Fridays at Eaton Plaza near the water tower.
Follow Morton’s Grill on Facebook and on Twitter at @mortonsgrill.
Chosen Frozen Yogurt
The new Chosen Frozen Yogurt has opened at Shepherd and Chestnut avenues near the Walgreens.
The yogurt shop carries all the regular flavors, plus a few different ones, such as sea salt caramel pretzel, and popular cookies and cream. Same goes for toppings, which include candy and fruit, but also bacon bits.
The yogurt shop is larger than your typical yogurt places because the owners want families and groups to sit and stay awhile. The business also wants to host fundraisers and to be part of the community, the owners say.
The business is a family affair. Kim and Rod Lichti opened the business after looking for something for Rod to do after he retires from his job as a Clovis Police Department sergeant. You’ll find their three older kids working there too, along with their 10- and 12-year-old adopted daughters from China.
“They think something is wrong if they can’t come every day after school and get a cup of yogurt,” Kim Lichti says of the younger ones.
She had hoped to name the business Honey Hill Yogurt, in honor of her Madera beekeeper grandparents who had a business called Honey Hill. But the name was taken by an Arkansas dairy. Coincidentally, the dairy makes a liquid yogurt mix that now supplies Chosen Frozen Yogurt.
Details: ChosenFrozenYogurt.com or Facebook.com/ChosenYogurt.
Other news
– Craft beer lovers take note: Firestone Walker Brewing Company’s 805 ale is now available in the 559. The honey blond ale, brewed in Paso Robles, developed a following among Valley folks who were bringing it back with them from trips to the Central Coast.
Someone from Donaghy Sales of Fresno talked the company into selling its beer through the distributor, the first time it’s been sold outside the 805 area code. You can find it at many Save Mart stores, BevMo!, Whole Foods and several independent sellers. Several restaurants also have the beer on draft, including the Mad Duck, Doghouse Grill, Buffalo Wild Wings and Swiggs.
– Here’s a shout-out to the Triangle Drive In, which celebrated its 50th anniversary May 11. The burger joint on Belmont Avenue, just west of Highway 99, has some loyal fans. You can still get a jumbo burger for $3.55 here.
There’s another Triangle Drive In in Ivanhoe, and plans are underway to open a third one on the east side of town. I’ll keep you updated on plans for that.
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A new food truck, Roll MKE, will sell sandwiches and hand-cut fries
A new food truck, Roll MKE, will sell sandwiches such as short rib grilled cheese with Peppadew peppers and a burger with bacon jam along with hand-cut fries, perhaps as soon as next week.
Chad Rittgers worked in restaurants years ago in Racine, before leaving to work in sales and marketing — although still in food service. The food truck was a way to get back into serving food, but in an environment that lets him interact with customers.
The inaugural menu will have that grilled cheese and burger, along with six other sandwiches, including Mediterranean veggie with spinach-artichoke hummus and banh mi pork belly sliders.
The truck will have 30 sandwiches in its repertoire, with no more than seven or eight kinds prepared on a given day, Rittgers said. The choices will always include at least one vegetarian sandwich, a few familiar options, and “there’s always going to be a couple that your dad wouldn’t order,” he said.
Each sandwich will come with fries and a soda or water, sold at the same price: $8.
The black-and-red truck was supposed to debut this week but encountered a delay. It’s likely to be out on city streets next week, said Rittgers, who’s already had requests to cater events.
He expects the truck will be with others at Schlitz Park for lunch on Tuesdays, and at Red Arrow Park on N. Water St. on Fridays. To see where the truck will be when, follow @RollMKE on Twitter, check it out on Facebook, or see its location on a map on the website.
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The Street Food Rodeo is Coming Back to Town on June 7
More entertainment, more seating, and more food.
Here’s a message from the Davis Dirt:
The Davis Dirt is delighted to announce the 3rd STREET FOOD RODEO is on its way back to Davis, California! This time with more entertainment, more seating, and more FOOD!
On Friday, June 7th, we’re closing off a block of 6th street (the corner of 6th and G by the Davis Food Co-op) to bring something delicious to the city we love – a roundup of the best street food vendors from our region.
Here’s what’s cooking: Free admission, food trucks carts, street performers, a beer garden by the Sudwerk Dock Store, and music! Plus, get your do-si-do on as the Sacramento Country Dance Society
(http://sactocds.org/) leads us in a free Contra Dance with live music caller!Stay tuned for the full lineup of all the vendors!
Can it get any better? Oh wait, it can! This event is a fundraiser, with profits donated to the Davis School Garden Program!
Attend and share our event page on Facebook and on Yelp! (http://www.yelp.com/events/davis-street-food-rodeo-3).
(http://sactocds.org/) leads us in a free Contra Dance with live music caller!
Stay tuned for the full lineup of all the vendors!
Can it get any better? Oh wait, it can! This event is a fundraiser, with profits donated to the Davis School Garden Program!
Attend and share our event page on Facebook and on Yelp! (http://www.yelp.com/events/davis-street-food-rodeo-3).
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How Not to Handle Negative Food Truck Press on Social Media
One of the consistent topics we cover for food truck owners is how to properly handle the good and bad of social media. There is a good reason why, and it primarily centers around not damaging your food truck’s brand and not to alienate any future or existing customers.
This week we found a proof positive example as to what not to do when you receive negative press which then carries into the world of social media.
In the latest episode of Kitchen Nightmares, celebrity chef Gordon Ramsay got so fed up he refused to help a pair of restaurant owners, Amy and Samy Bouzaglo, of Amy’s Baking Company in Scottsdale, Arizona, to salvage their floundering business.
In spite of the episode’s predictable outcome, the couple proudly promoted it on their company’s Facebook page in April before it was shown on television. When the episode aired last Friday, a storm of social media criticism ensued and the feisty Bouzaglos fought back.
The couple jumped on Facebook to defend themselves.
“We do not feel the need to make any excuses for our behavior on tonight’s show,” they said in a statement on Friday. “We do not, nor have we ever stolen or taken any of our servers, waitresses, or waiters tips at Amy’s Baking Company.” They added that they pay their staff “anywhere between $8.00 to $14.00 per hour” and challenged any of the more than 100 people who have worked for them in the past year to prove the allegations uncovered by “Kitchen Nightmares.” They ended the statement with: “So please enjoy the show! Amy Samy”
By Sunday, after the local paper details from the first day of filming, they went into PR mode:
“Samy and I would just like to thank all of our loyal friends, family and customers who have supported us,” Amy posted on the company’s public Facebook page on Sunday.
But by Monday afternoon, after Reddit, Yelp, and Facebook users criticized them and accused them of reselling other company’s baked goods—some posted links proving that almost all of the pictures of Amy’s “homemade” items had been lifted from other people’s blogs. Things got ugly.
It’s probably best to just let some of the Bouzaglos’ actual Facebook and Twitter posts speak for themselves:
Then Samy Bouzaglo started threatening anyone from Yelp or Reddit.
And then they went and brought God into it:
But the internet can be relentless and, by dinnertime, Amy Bouzaglo was lashing out even at her supporters, and started posting things like this:
And, for good measure, they posted one last defiant statement on Twitter before locking down their account:
Even after “Kitchen Nightmares” and all of the Bouzaglos’ confessions, the company’s website still states: “All of our Pastries are baked fresh daily by me.” It also still features a page devoted to Amy’s baking, with photos—like the gorgeous Henna Mehndi Cake— that critics have shown were taken from other sites.
As of this morning the nasty posts have disappeared from Amy’s Baking Company’s Facebook page and the couple now claims the page has been hacked:
We hope this example of how not to handle yourself on social media shines a light on why we stress that keeping yourself in check when responding to negative press and reviews.
Articles on this topic:
Responding To Online Customer Feedback
Social Media No No’s For Food Truck Owners
4 Tips To Deal With Negative Twitter Comments
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Planning Commission Votes 7-1 For Food Truck, Outdoor Bar at App Mountain …
By Jesse Wood
May 14, 2013. The Boone Area Planning Commission met Monday night and among the agenda items was a petition that Appalachian Mountain Brewery filed to allow an outdoor observation bar to the rear of the lot and to allow independent food trucks to operate within the development.
Photo by Ken Ketchie
The Planning Commission voted 7-1 to allow the outdoor deck and independent food trucks to operate on site. Now the request moves to the Boone Town Council on Tuesday, May 21.
The lone nay voter was Jeff Templeton.
On Tuesday morning, he explained his reasoning.
“What was [initially] approved was a brewery with a tasting room. What it is turning into is a restaurant with a bar and that location isn’t designed or well suited for a restaurant with a bar and my concerns were increased demand for parking would spill over and become a problem for adjacent businesses,” Templeton said. “If Chile’s had applied to put a restaurant on the site, they would have been turned down. But we have is a brewery that turned into a bar and now turned into a restaurant with 88 seats in the dining room.”
Templeton said he wasn’t accusing them of an “ulterior motives” but that the development has evolved from being just a brewery with a tasting room.
“That’s why we have zoning regulations,” he added. “Everything doesn’t just belong everywhere.”
On the Appalachian Mountain Brewery Facebook page was a post following the vote that read, “Success…”
Check back for comments from the owners.
Read more about AMB in a previous HCPress.com article: http://www.hcpress.com/business/appalachian-mountain-brewery-to-open-its-doors-on-boone-creek-drive-at-4-p-m-on-thursday.html
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Tucson chef sells food truck, calls it quits – Arizona Daily Star
Tucson chef Jamie Castro sold her Jamie’s Bitchen Kitchen food truck to a “happy young man.”
In a Facebook posting on Thursday, Castro said the buyer is taking the truck to Montana “where there are hardly any food trucks and not all these Blood Sucking Fees lol!”
Castro early this month said she was taking a hiatus to attend to family matters and “may be back in the fall.” But she said then that she had put the truck up for sale.
Jamie’s Bitchen Kitchen specialized in Cuban fare.
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Food Truck Festival Rolls into Odessa Friday
Westchase area residents who are tired of pulling kitchen duty in the evenings can grab some lawn chairs, load up the car and head to the Odessa Organic Farmers Market on Friday.
May 10 is the night for this month’s Odessa Food Truck Festival. The trucks roll in at 5 p.m. while the fun lasts until 9. Rollin Zoinks Truck, Holy Smokes BBQ, 3 Suns Bistro and other popular eateries on wheels all plan to be in attendance, according to the market’s Facebook page. Entertainment is also usually a part of the fun.
The market is open from 11 a.m. to 9 p.m. Friday, May 10 and again from 10 a.m. to 4 p.m. on Saturday. It’s closed on Sunday in recognition of Mother’s Day.
To check out the fresh produce or the festival, just stop by the market’s 8701 Gunn Highway location. For more details on this week’s harvest or other upcoming events, check out Odessa Organic Farmers Market on Facebook.
What’s your favorite food truck? Tell us by commenting below!
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Cleveland Food Truck Tied to Hero Charles Ramsey
CLEVELAND, OH - Chris Hodgson is owner of 2 Cleveland food trucks Hodge Podge and Dim Den Sum. He has also opened Hodge’s Cleveland, a fashionable gastro diner. It’s here that Charles Ramsey, works for Hodgson as a “dish technician”.

The Internet exploded with virtual cheers Tuesday for Ramsey who helped three young women flee a decade in captivity.
Videos of Charles Ramsey telling reporters how he helped Amanda Berry escape went viral on YouTube, as did a not-safe-for-work recording of his salty 911 call to police who subsequently found two other kidnap victims.
“Bro, I knew something was wrong when a little pretty white girl ran into a black man’s arms,” Ramsey told local ABC affiliate WEWS television outside the crime scene, a nondescript two-story house at 2207 Seymour Avenue in Cleveland, Ohio.
On the Hodge’s Cleveland Facebook page, the restaurant saluted Ramsey,
“We’re extremely proud of our employee Charles Ramsey for not turning his back on the young women. He’s a true Cleveland hero,”
They have even printed a T-Shirt to recognize Ramsey’s heroic deed. The money taken in from the purchases of the shirt will all be donated entirely to the 3 young women.
Donations can be made here
The shirt can still be purchased here
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Iconic Giordanos Chicago Style Pizza Opens Food Truck
Image from Giordano’s Facebook Page.
CHICAGO, IL - Starting Monday, Giordano’s will be hitting the streets and peddling deep-dish pizza from a food truck.
The truck, which took more than a year to make, was designed by Executive Chef Russell Br. It carries features such as a state-of-the-art kitchen and refrigerator to store pre-made pizzas (we understand but too bad they won’t be tossing them in the truck).
“With over 40 years in business we have simplified everything and built it for speed,” Bry said.
The menu will consist of just pizzas and salad, and the truck will be appearing at Park District events this summer. And an added bonus for Giordano’s superfans—you can rent the truck to cater parties and events this summer.
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Giordano’s Launches Food Truck Monday
Via Giordano’s Facebook Starting Monday, Giordano’s will be hitting the streets and peddling deep-dish pizza from a food truck.
The truck, which took more than a year to make, was designed by Executive Chef Russell Bry and includes a kitchen and refrigerator to store ready-made pies.
The menu will consist of just pizzas and salad, and the truck will be appearing at Park District events this summer. And an added bonus for Giordano’s superfans—you can rent the truck to cater parties and events this summer.
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